I decided to experiment with using pink or red for the bow that the model is wearing. I chose to do this because my main colour scheme on all of my other products is pink and my billboard was all black and white and I thought that it didn't link in enough with my other products. I chose to use a very light pink so it didn't stand out too much and take the attention off the main masthead and website address. I think this has worked effectively when considering my other products.
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